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Sony introduces new XAVC recording format to accelerate 4K development in professional and consumer markets

Written by SONY NZ on October 31st, 2012.      0 comments

Sydney, 30 October 2012 – Sony today launched the new XAVC recording format that will be at the heart of its new industry-leading 4K products. Sony’s XAVC provides a dedicated 4K format that will encourage the adoption of 4K beyond feature films, into genres such as TV drama, entertainment shows, documentaries and commercials. 

“The new XAVC format underlines Sony’s commitment to bringing high quality content to the consumer market”, said Takao Yoshikawa, Senior General Manager of Content Creation Solutions Business Division, Professional Solutions Group, Sony Corporation. “The quality of HDTV program originated in 4K is simply stunning and will allow both broadcasters and the production community to build a future-proof catalogue of high-end content, now.”

In addition to widespread applications for the professional HDTV market, Sony has developed the XAVC format to
enable the expansion of 4K content into the consumer market. XAVC has been designed to provide a future proof
codec that can meet the shifting requirements of the fast developing 4K content production and HD120P high
frame rate shooting.

Sony’s XAVC format employs MPEG-4 AVC/H.264 level 5.2, the highest picture resolution and frame rate video
compression codec based on industry standards. XAVC enables a very wide range of operational possibilities for
content production, notably: from Proxy to 4K pixel resolutions, intra frame and long GOP schemes, and 1080
50P/60P infrastructure capability.

Built with the principles of workflow efficiency, evolution and optimised image quality at its heart, Sony’s XAVC can
support the following content formats:
• 4K (4096 x 2160 and 3840 x 2160), HD and proxy resolution
• MPEG-4 AVC/H.264 video compression
• 12, 10 and 8 bit colour depth
• Up to 60fps
• MXF wrapping format can be used
• 4:4:4, 4:2:2, 4:2:0 colour sampling

XAVC has been developed as an open format, providing a license program for other manufacturers in the broadcast and production industry to develop their own high quality and high frame rate products. The following fourteen leading manufacturers’ products plan on their support for Sony XAVC format and workflow:

• Non Linear Editors : Adobe® CS6 with Rovi Total Code Plug-in installed, Avid, Final Cut Pro X , Grass Valley, Quantel, Rovi, and Sony Vegas Pro 12
• On-set dailies : Assimilate, Codex, Colorfront, FilmLight, MTI, and YoYotta
• Colour Grading : Assimilate, FilmLight, and Quantel
• Software codec : Rovi
• Codec board : Matrox

Note: Each licensed manufacturer will decide which profile and operational characteristics of XAVC they will implement in their products. For more information, please visit: www.xavc-info.org
 

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